Brand Story
Ride is an old Georgian word and means headscarf. Using an old Georgian word, we expressed our connection with ancient, middle and modern Georgia.
Our goal is to revive the Georgian cultural heritage. Therefore the different stages of the development of the Georgian alphabet, as well as types of Georgian ornaments, are used on Ride scarves.
The Ride logo was created with the inspiration of Nuskhuri script. With this, we once again emphasized the values of the brand.
Our products are made in Georgia, they are distinguished by a specific color range, unique illustrations and most importantly, quality.
The brand is the creation of Ride founder and illustrator, Keso Gvelesiani. You will encounter many projects of the artist on Ride scarves.
Keso is also a graphic designer. She created Ride at the age of 25 and shared her creations with people in such manner.
From the author:
Drawing is the best way for me to express my emotions. These emotions are my main inspiration. With them I can share with you, what the world is like for me and who am I in it. I hope you find an emotional connection with each painting.